Hello, and nice to meet you! My name is Liz Li


I’m a graphic designer specializing in books and branding.


Welcome to my portfolio!

PROJECT NAMETYPE
Authentic Chinese Food
Book

Take-a-Ticket
Branding, Packaging

Sincerely,
Branding

Rye + Rhythm
Branding

Candy Wands
Branding, Packaging

Chop Suey
Book

Mirror to Mirror
Book

Forage
Book

Cellophane
Book

WKW: The Artistry of
Wong Kar Wai

Book

Picklehead
Branding

Bucket List Journal
Book

Self-Love Club JournalBook
Motion & Animation
Motion
Cellophane
Typography inspired by FKA Twigs
    10″ wide x 8″ tall
    Digital mockups
  • 54 pages perfect bound

  • Self-published
  • Role: editorial design
  • Typeface(s): Baskerville URW

Celophane is a book of typographic compositions inspired by the song Cellophane by FKA Twigs. In order to challenge myself, I chose to only use the family of Baskerville URW and instead use color, weight, and size create hierarchy and contrast.
This book documents the progression of typographic explorations, from only using black and white, to adding color. This progression is executed backwards, such that each chapter peels back a layer of design—much like the song Cellophane reveals the heart and emotions of FKA Twigs. 

My goal was the use negative space to reflect the vulnerability of the song. Back and white is used in contrast to grey tones to exhibit the complexities and nuance that is often lost when viewing people and their relationships. I used art and photography from FKA Twig’s album and music videos to accompany the typography. Additionally, a brief musical analysis of the song is included in the foreword.
A music visualizer I created for Cellophane by FKA Twigs 

© Liz Li 2024
work may not be used for AI/ML training.