Hello, and nice to meet you! My name is Liz Li.
I’m a graphic designer specializing in books and branding.
Welcome to my portfolio!
Wong Kar Wai
A Book About That Chinese Restuarant Font
- 4.5″ wide x 12″ tall
- riso printed black and red ink on yellow paper
- 64 pages perfect bound
- Publisher: self-published
- Role: editorial design, illustraiton, production
- Typeface(s): Chop Suey, Alegreya
Chop Suey is a book about that Chinese restaurant font. You know, the one with blocky strokes that feels vaguely racist but also is used widely by Chinese business owners. In this book, I explore the visual landscape of the Chinese American experience through the aesthetics of China in America – such as this typeface, the architecture of Chinatowns, and Chinese entertainers in Hollywood.
To mimic the feel of a restaurant menu, I chose a drastically vertical trim size.
I included annotations on the images and the articles editorializing on the content with my personal thoughts and experiences as a Chinese American who grew up in a place where my family and I were almost the only Asian people around. Additionally, the book features some of my own writings where I deemed it necessary. Source material is printed in red ink, while my writings and annotations are printed in black ink, representing my personal voice.